Effective Date: September 8, 2025

Dr. Monica Grover and her affiliated practice (“Dr. Monica Grover,” “we,” “us,” or “our”) respect your privacy and are committed to protecting the information you provide when you visit or use drmonicagrover.com (the “Website”).

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our Website, contact our office, request an appointment, submit an online form, communicate with us, or otherwise interact with our services.

By using the Website, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

The information we collect depends on how you interact with our Website and practice.

Information You Provide Directly

You may provide personal information when you:

• Submit a contact or appointment request form
• Request a consultation or appointment
• Contact our office by phone, email, or other communication methods
• Subscribe to newsletters or marketing communications
• Submit questions or comments through the Website
• Request information about our services
• Communicate with our staff

The information you provide may include:

• Name
• Email address
• Telephone number
• Preferred appointment date or time
• Location or office preference
• Information included in your message or inquiry
• Other information you voluntarily provide

Please do not submit highly sensitive medical information through general Website contact forms unless specifically requested by our office through a secure method.

Health-Related Information

Depending on how you communicate with us or use our services, you may provide information relating to your health, medical history, symptoms, treatments, medications, or other healthcare-related matters.

We use health-related information only as appropriate for providing, coordinating, administering, and communicating about healthcare services, appointments, consultations, and related practice operations, and as otherwise permitted or required by applicable law.

Information submitted through a general website form may not be transmitted through a secure patient portal. If you need to provide detailed medical or health information, please contact our office for instructions on the appropriate secure method.

2. Information Collected Automatically

When you visit our Website, certain information may be collected automatically.

This may include:

• IP address
• Browser type and version
• Device type
• Operating system
• Pages visited
• Date and time of your visit
• Referring website or webpage
• Approximate geographic location
• Website interactions and navigation information
• Other technical information about your device and Website usage

This information helps us understand how visitors use our Website, maintain Website security, identify technical problems, and improve our online experience.

3. Cookies and Similar Technologies

Our Website may use cookies, pixels, tags, analytics tools, and similar technologies.

These technologies may be used to:

• Remember Website preferences
• Understand Website traffic and usage
• Measure the effectiveness of advertising
• Improve Website performance
• Analyze visitor behavior
• Provide relevant online advertising
• Maintain Website security

You may be able to control or disable cookies through your web browser settings. Disabling cookies may affect certain Website features.

4. Website Analytics

We may use third-party analytics services, such as Google Analytics or similar technologies, to understand how visitors use our Website.

Analytics providers may collect information such as your IP address, device information, browser information, pages visited, time spent on pages, and interactions with the Website.

We use this information to evaluate Website performance, improve our content and services, understand visitor trends, and measure marketing effectiveness.

5. Advertising and Marketing

We may work with third-party advertising and marketing providers to promote our services and reach individuals who may be interested in our healthcare, wellness, aesthetic, or other services.

These providers may use cookies, pixels, or similar technologies to measure advertising performance and Website interactions.

Depending on applicable law and your location, you may have choices regarding certain advertising and tracking technologies. You can also manage cookies through your browser settings or available Website privacy controls.

We do not sell your medical information.

6. Appointment Requests and Online Scheduling

Our Website may provide tools that allow you to request or schedule appointments.

Appointment and scheduling features may be provided through third-party technology providers. When you use these services, information you submit may be processed by both our practice and the applicable third-party provider according to their respective privacy practices.

We encourage you to review the privacy policy of any third-party scheduling or appointment platform before submitting information through that service.

Submitting an appointment request does not necessarily establish a doctor-patient relationship.

7. How We Use Information

We may use information we collect to:

• Respond to inquiries and requests
• Schedule and manage appointments
• Communicate with you about appointments
• Provide requested information about our services
• Provide healthcare and wellness services
• Coordinate care and practice operations
• Improve our Website and services
• Analyze Website usage and performance
• Respond to customer service requests
• Send appointment reminders and administrative communications
• Send marketing communications when permitted by law
• Protect the security and integrity of our Website
• Detect and prevent fraud, abuse, or unauthorized activity
• Comply with applicable laws, regulations, and legal obligations
• Protect our legal rights and the safety of our patients, staff, and others

8. How We Share Information

We may share information with third parties when reasonably necessary to operate our Website, provide services, or fulfill the purposes described in this Privacy Policy.

These parties may include:

Service Providers

We may share information with vendors and service providers that assist us with:

• Website hosting
• Website maintenance
• Appointment scheduling
• Email communications
• Text or telephone communications
• Payment processing
• Analytics
• Advertising and marketing
• Information technology
• Security
• Customer support

These providers are expected to use information only as necessary to provide services to us and as permitted by applicable law.

Legal Requirements

We may disclose information when required or permitted by law, regulation, court order, subpoena, or other legal process.

We may also disclose information when reasonably necessary to protect our rights, property, safety, patients, employees, or others.

Business Transactions

If our practice or business assets are involved in a merger, acquisition, sale, reorganization, financing, or similar transaction, information may be transferred as part of that transaction, subject to applicable legal requirements.

With Your Consent

We may share information with third parties when you specifically authorize or direct us to do so.

9. Protection of Health Information

As a healthcare provider, Dr. Monica Grover may be subject to federal and state privacy laws governing protected health information, including the Health Insurance Portability and Accountability Act (“HIPAA”), where applicable.

When HIPAA applies to information maintained by the practice, the practice’s Notice of Privacy Practices governs the use and disclosure of protected health information.

This Website Privacy Policy primarily addresses information collected through our Website and online interactions and does not replace any applicable Notice of Privacy Practices.

10. Third-Party Websites and Services

Our Website may contain links to third-party websites, platforms, scheduling systems, social media pages, payment services, or other online services.

We are not responsible for the privacy practices, content, security, or policies of third-party websites.

When you leave our Website or use a third-party service, we encourage you to review that provider’s privacy policy before submitting personal information.

11. Communications

If you provide your telephone number or email address, we may use it to respond to your inquiry, communicate about appointments, provide requested information, or send administrative messages.

Where permitted by law, we may also send promotional or marketing communications.

You may opt out of promotional email communications by using the unsubscribe instructions included in the email.

You may opt out of certain text messages by following the instructions provided in the applicable message or contacting our office.

Opting out of marketing communications does not prevent us from sending necessary administrative or appointment-related communications.

12. Text Messaging

If you voluntarily provide your telephone number and consent to receive text messages, we may use text messaging to communicate about appointments, requests, services, or other communications for which you have provided consent, as permitted by applicable law.

Mobile information and consent data will not be sold or shared with third parties for their own marketing purposes.

Message and data rates may apply depending on your mobile carrier and plan.

You may opt out of promotional text messages at any time by following the instructions provided in the message.

13. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect information against unauthorized access, use, disclosure, alteration, or destruction.

However, no Internet transmission, electronic storage system, or Website can be guaranteed to be completely secure.

For this reason, we cannot guarantee the absolute security of information transmitted through the Website.

14. Data Retention

We retain information for as long as reasonably necessary to fulfill the purposes for which it was collected, provide services, maintain appropriate business and healthcare records, comply with legal and regulatory obligations, resolve disputes, enforce agreements, and protect our legal rights.

Different types of information may be retained for different periods depending on applicable legal and professional requirements.

15. Children’s Privacy

Our Website is not directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13 through the Website without appropriate parental or legal authorization.

If you believe that a child has provided personal information to us through the Website, please contact us so that we can take appropriate action.

16. Your Privacy Choices and Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information.

These rights may include the ability to:

• Request access to certain personal information
• Request correction of inaccurate information
• Request deletion of certain information
• Opt out of certain marketing communications
• Manage cookie and tracking preferences
• Request information about how your personal information is collected or used

Certain information may be exempt from deletion or other requests when retention is required or permitted by law, including certain healthcare, legal, financial, or business records.

To make a privacy-related request, please contact us using the information provided in the Contact Us section below.

We may need to verify your identity before completing certain requests.

17. California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (“CCPA”), as amended by the California Privacy Rights Act (“CPRA”), subject to applicable exemptions.

Depending on the circumstances, California residents may have rights to:

• Know or access certain personal information collected about them
• Request correction of inaccurate personal information
• Request deletion of certain personal information
• Opt out of certain sales or sharing of personal information
• Limit certain uses of sensitive personal information where applicable
• Not receive discriminatory treatment for exercising applicable privacy rights

Certain information, including information governed by healthcare privacy laws, may be exempt from some or all CCPA/CPRA requirements.

To exercise applicable California privacy rights, please contact us using the information below.

18. New Jersey and Other State Privacy Laws

Residents of certain states, including New Jersey, may have additional privacy rights under applicable state privacy laws.

Depending on your state of residence and the law applicable to you, you may have rights relating to access, correction, deletion, portability, or opting out of certain forms of targeted advertising or profiling.

Because healthcare information may be subject to separate federal and state privacy requirements, certain information may be excluded from the scope of general consumer privacy laws.

If you would like to exercise an applicable privacy right, please contact us using the information below.

19. Do Not Track Signals

Some web browsers offer a “Do Not Track” setting.

Because there is currently no universally accepted standard for responding to Do Not Track signals, our Website may not respond to all such signals.

Where required by applicable law, we may recognize legally recognized universal opt-out mechanisms or other privacy preference signals.

20. SMS / Text Messaging Policy

Dr. Monica Grover may use the mobile phone number you provide to send SMS/text messages for appointment confirmations, appointment reminders, scheduling or rescheduling, and other necessary communication related to your appointments or services.

Your phone number will be used only for these communication purposes and will not be sold or shared with third parties for their own marketing purposes. We will limit the health information included in text messages and recommend that you do not send sensitive medical or personal health information by SMS.

You may opt out of text messages at any time by replying STOP to any message. For assistance, reply HELP or contact our office. Message and data rates may apply.

21. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we make changes, we will update the Effective Date at the top of this page. If we make significant changes, we may provide additional notice where appropriate.

We encourage you to review this Privacy Policy periodically to stay informed about how we collect and use information.

22. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your personal information, please contact our office:

Dr. Monica Grover

Website: drmonicagrover.com

Email: Please contact the practice using the email address listed on our Website.

Phone: Please contact the practice using the telephone number listed on our Website.

We will make reasonable efforts to respond to privacy-related inquiries in accordance with applicable law.